VITAMINLAB
VITAMINLAB

VitaminLab had genuinely personalized vitamins trapped behind a storefront that looked like every other supplement brand, so we rebuilt the identity around animated, smiling faces and a site where the product configures itself in front of you. Conversion doubled, average order value rose 47%, and subscribers stuck around 2.4X longer.

Conversion doubled. Average order value climbed 47% and subscribers stuck around 2.4X longer, turning a leaky funnel into a compounding subscription engine. The brand finally looks as bespoke as the product inside the bottle.


Thank you to the team for clearing the way, and to everyone who moved fast and held the bar. We're excited for what's next.